Understand the customer behind the journeys
A business customer can appear under different names and accounts across operational systems. Without connecting those records, bookings and journeys remain difficult to interpret as one customer relationship.
Dantaxi needed to bring operational information together and make it usable in its CRM and customer reporting.
Match, consolidate, and connect the data
Langstack connected information from Dantaxi’s Frogne systems with WebCRM. The solution handled customer aliases, aggregated booking, trip, and payment data, and consolidated the resulting view around the relevant business customer.
Updates could flow into CRM as the underlying information changed. Company-data enrichment and customer-level report extracts supported a more structured view of each account.
Operational data the commercial team could use
Dantaxi gained a more connected view of its business customers, bringing operational activity into account management and reporting.
Instead of interpreting separate records in isolation, the team could work with consolidated customer information to understand relationships and identify commercial opportunities.
